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Jehad Affoneh

Jehad Affoneh

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Approaching AI as a design leader: start delivering small miracles to your customers now

Design leaders need to take an approach that focuses on customer-first impact with an AI-first mindset. The best to do this is to start with the small miracles.

Approaching AI as a design leader: start delivering small miracles to your customers now
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Approaching AI as a design leader: starting with a culture of experimentation

Design teams can lead the way on bringing an AI-first mindset to their organization. It all starts with a culture of experimentation. Here are practical ways to making that happen.

Approaching AI as a design leader: starting with a culture of experimentation
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Stronger Design Principles Start with One Question: ‘Versus What?’

One of the hardest parts about writing down principles is to ensure they’re opinionated enough to be helpful. Here’s is the one question that can you write better design principles.

Stronger Design Principles Start with One Question: ‘Versus What?’
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Emerging patterns in Designing for AI-first experiences

There are a few emerging patterns in designing for AI-first experiences. Here are a few.

Emerging patterns in Designing for AI-first experiences
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How designers can help drive better engineering practices around user interfaces

Design leaders who want to improve visual design in products should spend as much time advocating for better UI and front end engineering practices as they spend focusing on practices within their team. Many designers, within B2B and B2C companies struggle with translating what they design into the actual user

How designers can help drive better engineering practices around user interfaces
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Good leaders ask good questions

A common myth is that leaders make all important decisions. This assumes leaders should own decision making instead of focusing on what’s more important: the decision making process. The reality is that the best leaders I know are the ones that provide clear direction, hire the best people around

Good leaders ask good questions
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Design Ops in scalable design organizations

A few months ago, I shared a view of the design of a scalable design organization [https://www.mynameisjehad.com/designing-a-scalable-design-organization/]. As design organizations grow, and quickly, there is a critical need for ways to ensure their operational excellence. Design Ops [https://www.invisionapp.com/inside-design/designops-handbook/] teams have existed

Design Ops in scalable design organizations
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The difference between a VP of Design and a VP of anything else

Many organizations are hiring their first-ever design leaders. There are likely more VPs and executives leading design teams than ever before. The more I chat with design leaders across the industry, the more a specific question comes up: what is the difference between a VP of Design and a VP

The difference between a VP of Design and a VP of anything else
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Planning and executing a re-org

There isn’t a work conversation I have had recently with friends, peers, or former teammates across the industry that does not include a discussion of the higher than normal attrition rate companies are seeing. Anecdotally, every single friend of mine that works in tech and is able to change

Planning and executing a re-org
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Designing a scalable design organization

Design is finally getting the spotlight it has deserved for a long time. Designers are in high demand at the moment. This is partially due to an overall strong market for tech talent. It’s also because companies are increasingly recognizing the value of design in shaping the experience of

Designing a scalable design organization